GRAPHIC DESIGN & BRAND IDENTITY
Our graphic design services help you make a clear, consistent impression wherever customers find you. We create logos, business cards, brochures, and digital graphics that reflect your business and make your message easier to understand.
Let’s Talk Graphic Design ↗Thoughtful design. Clear communication. Files ready to use.
PRACTICAL HELP FOR YOUR BUSINESS
Your logo is one part of your brand. The colors, type, images, and layout you use also shape how people see your business. We start with what you do, who you serve, and where the design will appear, then recommend the materials that will be most useful.
Starting a business or updating an older identity? We explore the impression you want to make, review examples you like, and develop a direction that fits your audience. A refresh can retain familiar elements while improving clarity and consistency.
Give customers an easy way to remember and contact you. We organize your logo, contact details, and key information into a readable layout for cards, letterhead, or other everyday business materials. We confirm the printer’s requirements before preparing final artwork.
Explain your services, announce an event, or promote a seasonal offer with a clear visual hierarchy. We help organize the content so readers can quickly see what matters, what you offer, and what to do next. Print size and production needs are agreed at the start.
Bring the same visual identity to your online presence. We create website graphics, social post designs, and campaign artwork sized for their intended use. Pair the work with website design or social media management.
Build a brand that helps customers understand who you are, what you offer, and what makes your business different. Acorn works with you to define your audience, clarify your message, and develop a visual identity with a logo, colors, and fonts that fit your business. We bring these elements together across your website, print materials, and digital marketing so your business is recognizable wherever customers find you.
Explore Branding Development ↗We agree on the formats you need and supply the approved files for those uses. Print and web files serve different purposes, so we explain which to send to a printer and which to upload online. Source files and any third-party licenses are addressed in the proposal.
A selection of visual identities, promotional pieces, and community event designs. Select an image to view the artwork at full size.
Promotions and event materials designed to make the key message easy to find. These are examples of completed work; dates and offers shown belong to the original projects.
PERSONAL SERVICE. STRAIGHTFORWARD ADVICE.
Work directly with Eric Grossman, owner of Acorn Digital Marketing, to explain your goals and review the work. You do not need to know design terminology. Tell us what you want customers to understand, and we will turn that conversation into a practical brief and a clear design direction.
Based in Barnstable, MA, Acorn Digital Marketing has helped small businesses and nonprofits since 1999. We work with clients across Cape Cod and beyond.
Discuss Your Business ↗HOW WE WORK
Share your audience, existing materials, preferred examples, and where the artwork will be used. We agree on the deliverables, budget, schedule, and revision process before design starts.
We present the work and explain the thinking behind it. Your consolidated feedback helps us refine the chosen direction while keeping the project focused on its original purpose.
Review the wording, contact details, and artwork carefully before approval. We prepare the agreed file formats and explain how to use them with your website, social accounts, or print supplier.
GRAPHIC DESIGN & BRANDING
$150
One-time fee
Three logo concepts and source files. A practical option for a new business or a limited budget.
Discuss Your Branding ↗$500
One-time fee
Guidelines for logo use, colors, typography, iconography, and do’s and don’ts to keep your identity consistent.
Discuss Your Branding ↗$800
One-time fee
Three logo concepts plus a brand book covering logo use, color palette, typography, iconography, and guidelines.
Discuss Your Branding ↗YOUR QUESTIONS, ANSWERED
Yes. A refresh may be appropriate when your business is established but the logo is difficult to read, inconsistent across materials, or available only as a small image. We review what should stay familiar and what can improve before recommending a redesign or a lighter update.
Useful starting materials include your business name, audience, services, current logo files, examples you like, and the places the design will appear. For printed pieces, include the final contact details and any required wording. We can help organize the brief if you are starting from scratch.
The proposal sets out the design deliverables, number of concepts or directions, and included revision rounds. That gives both of us a clear scope. If your needs change or you want additional versions, we discuss the extra work and cost before proceeding.
We agree on formats based on how you plan to use the artwork. A logo project may need scalable artwork for printing and image versions for websites or social media. A brochure has different requirements. We explain the supplied files rather than leaving you to guess which version to use.
We can prepare artwork to your printer’s specifications and clarify size, bleed, color, and file requirements. Printing, delivery, and physical proofs are included only when stated in the proposal. You approve the final wording and artwork before it goes into production. For background, Adobe explains what makes a PDF ready for professional printing.
Yes. We can use the same approved logo, colors, and type across business cards, brochures, website graphics, and social designs. If your existing materials conflict, we help choose a consistent direction and prioritize the items that customers see most often.
Yes. You can ask for an individual piece, such as a business card or flyer, or a broader set of materials. We quote for the agreed work and explain what is included. You do not need to commit to ongoing marketing to start a design project.
Your proposal explains the rights and files supplied for the completed work. Fonts, stock images, and other third-party resources may have separate license terms. We discuss those requirements when selecting assets so you understand any restrictions or additional costs before approval.